Burger King

Bringing Burger King’s Iconic Brand to Life Outdoors

  • Client:
  • Burger King
  • Location:
  • Leicester Square, London
  • Products used:
  • Kaleidoscope Chairs, Walnut Dura Tops, PABBK Flipping Pedestal Bases, Custom Burger King Branding Banners Barriers
  • Services:
  • Design, Supply and Installation
By

At AEL Outdoor Solutions, we were thrilled to collaborate with Burger King Leicester Square to elevate their outdoor dining space. Our mission was clear: to create an outdoor environment that captured the bold, recognisable spirit of their brand. Situated in the bustling heart of Leicester Square, this location demanded a design that would make a lasting impression, inviting customers to relax and dine in style.

Our Approach: Bespoke Design for Iconic Branding

First and foremost, we focused on creating a bespoke design that would seamlessly reflect Burger King’s vibrant brand identity. Every element was carefully chosen not just for its functionality, but for its ability to elevate the brand’s presence outdoors. From the seating options to the custom signage, every detail was designed with purpose, ensuring the space felt like a natural extension of their fast-food culture.

What We Did:

•Kaleidoscope Chairs: To begin with, these chairs brought a burst of colour to the space. Their fun, energetic design was the perfect fit for a brand like Burger King, while also providing comfort and durability for customers dining outdoors. This colourful seating created a welcoming atmosphere, making it easy for guests to enjoy their meals in comfort.

•Walnut Dura Table Tops: In addition, the Walnut Dura Table Tops offer a sophisticated, durable solution for outdoor dining. The rich, elegant finish complemented the vibrant seating and helped strike the right balance between style and practicality. These tabletops not only added to the aesthetics but also withstood the wear and tear of daily use.

•PABBK Flipping Pedestal Bases: Furthermore, the red powder-coated PABBK Flipping Pedestal Bases were selected to echo Burger King’s iconic brand colours. Their innovative flip-up design offers versatility, allowing the space to be easily rearranged. This added flexibility ensures that the outdoor space can accommodate a variety of dining needs, from quick bites to longer, more relaxed meals.

•Custom Burger King Banner Barrier: Finally, we included a custom Burger King banner barrier that perfectly matched the brand’s identity. This personal touch reinforced the brand’s presence in the space, ensuring that guests felt truly immersed in the Burger King experience from the moment they stepped outdoors.

The Result: A Seamless Blend of Branding and Functionality

The result was an outdoor dining space that brilliantly embodied Burger King’s dynamic and bold identity. Every design element, from the colourful chairs to the custom branding, worked in harmony to create a cohesive environment. Importantly, this bespoke design not only enhanced the visual appeal but also boosted the overall customer experience. Guests could now dine in a space that truly reflected the energy and vibrancy of Burger King while enjoying the September sunshine.

Why It Works: A Focus on Custom Branding

At AEL Outdoor Solutions, we know that outdoor spaces are much more than just functional—they are an extension of your brand. That’s why every detail in this design was meticulously tailored to reflect Burger King’s values. With each piece carefully selected to complement the brand’s signature colours and style, we ensured the outdoor space was both visually appealing and aligned with the business’s core identity. By doing so, we created a space that wasn’t just a place to eat, but an immersive brand experience.

Ready to Transform Your Outdoor Space?

If you’re looking to refresh your outdoor space, we can help bring your vision to life. Whether you want to create a new, bespoke outdoor area or enhance your existing one, AEL Outdoor Solutions is here to support you. Our team will work closely with you to ensure every detail aligns with your brand identity, helping you create an inviting, functional space that your customers will love.

Get in touch with us today at sales@aelsolutions.com, and let’s discuss how we can transform your outdoor dining experience.

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